Pay To Click Booming Phenomenon
17 January 2008Brief industry history
2007 seemed to be something of a debut year for PTC sites starting a business race between them to become the biggest before 2008 set in. Prior to 2007 for quite a few years PT sites had been around for a while but generally in PTR form which somewhat diminished when the high paying PTC sites took the lime light. Spring 2007 became a hot spot for fast growing PTC sites with adbux.org taking a very quick lead.
This period became something of a battle ground for other PTC sites to catch up with the obvious bux.to, AdverCash and ClixSense. Incentive based advertising was also becoming competitive marketing once the invention of referral purchase was added to the mix pushing the sites that had embraced it further up the chart. ClixSense for most of the year refused to get on board with it claiming that it would increase the amount of spam on the internet.
Of course it wasn’t long before that guess cost them a chance of taking any lead in the industry but never the less ClixSense become the most consistent PTC site rarely raising or falling in popularity. As any smart business owner knows at the end of the day your business is nothing unless you have high traffic and higher traffic rates result in a better conversion rate. It’s because of this fact that the web traffic monitoring site Alexa became a yard stick to weather a PTC site is successful or not.
By September of 2007 the chart had changed dramatically as adbux.org had started to decrease their $0.01 ads and instead support many micro style ads which were below $0.01 each. This seemed a bit backwards and reminded people of the poor results generated by the old PTR industry. As a result adbux.org popularity rate inevitably started to descend making it easy for bux.to to take the lead after holding onto their reliable $0.01 ads and simple user friendly website design. For reasons unknown many other the other PTC sites that started in spring were also copying the mistakes adbux.org had adopted.
What held others back?
This meant that the only sites competing with each other were after second place all failing to see that all it would take to improve was to put in the market research and hold onto the $0.01 ads. A lot of battles between PTC sites were becoming public simple because some administrators refused to deal with their quarrels in a professional and discrete manner. Some Administrators were trying to argue within public communities in an attempt to get people on their side with the classic sympathy vote.
This common behaviour among PTC administrators has slowed down the industry in ways that TV wont touch it and other off line industries consider it to be an uncontrolled flash in the pan. It can be hard to explain to people who are new to the idea of making money online the concept of the PTC industry simply because of the bad hype that surrounds it. This tarnishing of the industries reputation is sadly due to the number of PTC sites that get found out to be scam. Other online income methods that have a high association with scam such as Pyramid schemes and HYI programs seem to have a nock on effect with the reputation of the PTC industry just because it’s also an online process.
The reputation of the industry
One of the beauties of online business is the loose barriers between nations and the lack of politics that comes with it. However it is also very a very lawless environment to work in the freedom it has often gets abused by those involved with it. UrOnlineBiz.com has always tried to be objective between one business to another in order to let the facts tell us what to write and not the write the facts ourselves.

A story can never be written from the minds of a UOB journalist all stories that hit the news page are stories that found us and our ability to type them out. The rule of being as objective as possible is what makes the news reliable. This is the exact same rules that apply to an offline news company. Because of all the bad reputation that is kicked up from scam sites PTC site administrators need to change and adopt a more professional manner within the public eye. The slandering and assumptions that are kicked up on PTC forums may seem like a necessary measure to take but at the end of the day it’s not helping them. One could say it’s back of the classroom behaviour which will just never work in a business environment
How bux.to capitalized by keeping calm?
There is a lot of guess work that gets posted in the forums which of course starts rumours but what goes around comes around and profits can only grow for a PTC at such a rate without the good reputation label hanging on the industry you are in. Weather PTC site administrators like it or not they have to clean up their public profile and help each other improve the industries reputation before they tackle each others achievements/mistakes/miss trusts.
The Alexa chart has highlighted what happens to the sites that have tried to dictate to members of the public who they should and shouldn’t trust which is why you will find on each PTC forum the administrator has their own turf of people brain washed into hating a specific competitor. However the number of impartial users far out weighs those who don’t let the facts speak for themselves. One way to see this problem that there are many PTC administrators trying to mislead people in to believing only their plight is when they post their propaganda on their competitor’s forums.
The end result of 2007 is that bux.to kept getting stronger the more its competitors showed themselves up by trying to get the public into their argument without letting them decide. I guess the lesson here is that you can never fool the public because they can often bite back if they feel mislead. Every time a PTC site has taken a dig at bux.to the bux.to administrators were very minimal in their response which was good enough to help them come across as more professional.
How could it of been different?
Say this year had of been much more quite amongst the over vocal PTC sites one can only tell what their popularity rate would have been by now. It wouldn’t be a too hard to say the Alexa chart would have been collectively between all these sites much higher. All industries online and off rely on traffic and conversions much like how a human needs air to breathe and a heart to pump blood. This is why your sites popularity is what ultimately determines how successful it is and that is why the Alexa chart was correct for this industry in 2007.
Let the facts come to you, don’t write your own
Source : http://uronlinebiz.com/ptcboom2007.htm Original Title: PTC boom of 2007
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